Why Use Digital Signs in Restaurants?

If you’ve gone to a counter-service restaurant or coffee shop recently, you may have glanced up at the menu to order and realized something is different – the menu has changed. No, there aren’t any new items, and no, nothing was removed from the menu. However, the menu itself (the material it’s made of) is completely new, and it’s digital!

Almost everything in our lives is moving over to a digital format for convenience – home devices that read the morning news and weather to you, voice-activated cell phones to prevent distractions while driving – and now, menus!

This might seem like overkill to the average customer. Why do we need a computer for something that has been done on paper materials for ages? Does everything really need to be digital?

To a business owner, though, a digital sign can make day-to-day operations much easier. Think of it this way: in an airport where flights are constantly changing, isn’t it easier to be able to change departure information and cancellations quickly, as they happen? The same concept applies to food service. Owners and managers can save time by quickly making menu and prices changes, and save money on printing materials.

For bigger chains, digital signs can be frequently and easily updated, enterprise-wide, from one location. This means that instead of worrying about inconsistencies once updated menus are sent out due to busy periods or staff shortages, you can update them all at once from headquarters.

Digital signs from BCS Voice & Data are highly customizable to meet all your advertising and communication needs. We’ll work with you closely to design the perfect solution for your operational requirements and aesthetic tastes.  Contact us today to learn more about options for your business.